Intro to the Electric Dodge Charger Concept

Dodge is well-known as America’s muscle car brand, and the brand is turning to a new chapter to make the lineup more powerful and faster. They named their first electric vehicle the Dodge Charger Daytona SRT Concept after the famous Charger Daytona, which was the first vehicle to pass 200 miles per hour on a NASCAR track in 1970. This name was given to capture the vehicle’s exhilarating performance. The Charger Daytona SR Concept uses the all-new Banshee 800-volt BEV (battery electric vehicle) platform. The system is fully electric and uses the new eRupt multi-speed transmission with electro-mechanical shifting powering an all-wheel-drive system. Unlike typical BEVs, the Charger Daytona SRT Concept’s transmission delivers distinctive shift points, pushing shoulders into the seatbacks as drivers expect from a Dodge. The concept car also features the PowerShot push-to-pass feature, delivering increased horsepower for a rapid burst of acceleration. Most electric vehicle manufacturers accept that EVs are virtually silent, but Dodge finds that unacceptable. That’s why they created the Fratzonic chambered exhaust system, giving the Charger Daytona SRT Concept a thunderous roar reaching 126 decibels, equal to that of the Charger and Challenger Hellcat models.

Dodge carefully crafted the Charger Daytona SRT Concept to give it a contemporary electric vehicle design while nodding at the history of the brand. The most notable change to the exterior shows up on the front end, with the patent-pending front R-wing, named after the design feature of the original Charger Daytona. Located where the grille meets the hood, the R-wing allows air to pass through an opening to enhance downforce. A confident road presence captures Dodge’s design heritage with a low, wide, and long stance. The front end is pronounced by centered cross-car lighting. At the center of the front grille is an illuminated Fratzog emblem, the three-pointed badge found on Dodge muscle cars between the 1962 and 1976 model years. The Charger Daytona SRT Concept can be described as seamless, flowing effortlessly front to back with no excess decorations.

The interior of the Dodge Charger Daytona SRT Concept is flowing and driver-focused. Dodge has long prided itself on creating driver-centric interiors for all of its models, creating a performance car feeling for the driver, and capturing the vehicle’s high-performance spirit. The driver-centric cockpit features a center stack shifted slightly to face the driver. At the top of the center stack, you’ll find a 12.3-inch horizontal infotainment touchscreen for entertainment and climate control, leaving the interior almost completely void of physical buttons. A new steering wheel was created for the Charger Daytona Concept, giving it a thinner feel with a flat bottom. The steering wheel’s center spoke is not connected to the rim, giving it a floating appearance. The center console features a fighter jet inspired that flips up when the start button is used and a pistol grip shifter. The thin, race-inspired seats are both comfortable and functional with ergonomic contouring and performance bolsters.

Here at Classic Chrysler Dodge Jeep Ram, we want our customers to be well-informed on the brands that we sell. We look forward to sharing more about Dodge’s electrified future, beginning with the Dodge Charger Daytona SRT Concept with you. In the meantime, be sure to visit our new inventory page to keep updated on our most recent Dodge arrivals. If you’d like to test drive a new or used Dodge, don’t hesitate to come to visit us in-store. We hope to see you soon!